Focus Groups: Theory and Practice (Applied Social Research Methods),New

Focus Groups: Theory and Practice (Applied Social Research Methods),New

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SKU: DADAX0803933908
UPC: 9780803933903
Brand: SAGE Publications, Inc
Condition: New
$16.38
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Stressing the unique interaction of the moderator and group as well as the mechanics of designing, conducting and interpreting the outcome of focus groups, this book provides a systematic treatment of focus group interviews within the context of social science research and theory. It also brings together the substantial literature on group processes and the analysis of qualitative data.

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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

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