Title
Growing An Entrepreneurial Business: Concepts & Cases-used
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Growing An Entrepreneurial Business: Concepts And Cases Is A Textbook Designed For Courses That Focus On Managing Small To Medium Sized Enterprises. It Focuses On The Major Management Challenges That Successful Startups Encounter When Leaders Decide To Grow And Scale Their Businesses. The Book Is Divided Into Two Partstext And Casesto Provide Professors With Maximum Flexibility In Organizing Their Courses. The Thirtyfive Cases Can Be Used In Conjunction With The Text, Or Independently. Twelve Cases Are Written As Narratives With Multiple Teaching Points, But Without A Focus On A Particular Business Decision; The Remaining Twentythree Cases Were Written Around Specific Conundrums Related To Strategy, Operations, Finance, Marketing, Leadership, Culture, Human Resources, Organizational Design, Business Model, And Growth. Discussion Questions Are Provided For Each Case. The Text Portion Of The Book Discusses Key Issues Derived From The Author'S Research And Consulting, And Is Meant To Complement The Case Method Of Teaching, Raising Issues For Conversation. In Addition To The Realworld Knowledge That Students Will Derive From The Cases, Readers Will Take Away Researchbased Templates And Models That They Can Use In Developing Or Consulting With Small Businesses.
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- Q: What is the main focus of 'Growing an Entrepreneurial Business: Concepts & Cases'? A: The textbook focuses on managing small to medium-sized enterprises, addressing major management challenges encountered by successful start-ups aiming to grow and scale their businesses.
- Q: Who is the author of this textbook? A: The author of 'Growing an Entrepreneurial Business: Concepts & Cases' is Edward D. Hess.
- Q: What type of cases are included in the book? A: The book includes thirty-five cases, with twelve written as narratives focusing on multiple teaching points, and twenty-three centered around specific strategic, operational, financial, marketing, leadership, and business growth challenges.
- Q: How is the book structured? A: The book is divided into two parts: a text portion discussing key management issues and a case section providing real-world scenarios for discussion and application.
- Q: What is the length of the book? A: The book contains 409 pages.
- Q: What edition of the book is available? A: This is the first edition of 'Growing an Entrepreneurial Business: Concepts & Cases'.
- Q: Is this book suitable for classroom use? A: Yes, the textbook is designed for courses and provides flexibility for professors in organizing their curriculum with cases that can be used in conjunction with or independently from the text.
- Q: What condition is the book in? A: The book is listed as 'New'.
- Q: When was this book published? A: The book was published on February 1, 2011.
- Q: What topics does the text portion of the book cover? A: The text discusses key issues derived from the author's research and consulting, complementing the case method of teaching with topics relevant to entrepreneurship and business management.