Title
Health Communication: Strategies and Skills for a New Era: Strategies and Skills for a New Era
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Designed for undergraduate instruction across a range of majors or concentrations in health science, health education, public health, and health administration, as well as clinical health disciplines including nursing, allied health, and health professions, this new first edition will introduce your students to the basics of health communication. Health Communication: Strategies and Skills for a New Era provides a practical process model for developing a health communication intervention. The book also explores exposure to media and how it shapes our conceptions of health and illness. Using a communitybased health communication approach, the book covers a broad base of information from communication and health behavior theory, communitybased program planning, and social marketing constructs to provide students with the keys to develop effective and culturally appropriate health communication. Key Features: Explores media representations and consumption of health information and audiences defined by demographic and cultural factors Offers examples and features that are geared to smaller scale projects, (e.g., school based, community based, and health center based projects) Presents current, practical methods for the use of digital and interactive media in health communication interventions Includes coverage of health disparities, womens health, and health literacy Covers worksite health, school health, and healthcarerepresenting key industries where health communication skills are in demand
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What is the main focus of 'Health Communication: Strategies and Skills for a New Era'? A: The book focuses on providing students with fundamental strategies and skills for effective health communication, covering various disciplines such as health science, public health, and health education.
- Q: Who is the author of this book? A: The book is authored by Claudia Parvanta.
- Q: What types of projects does the book address? A: The book addresses smaller scale projects, including school-based, community-based, and health center-based initiatives.
- Q: When was 'Health Communication: Strategies and Skills for a New Era' published? A: It was published on September 10, 2018.
- Q: How many pages does the book contain? A: The book contains 324 pages.
- Q: Is this book suitable for undergraduate students? A: Yes, it is designed for undergraduate instruction across various majors related to health communication.
- Q: What edition of the book is available? A: This is the first edition of 'Health Communication: Strategies and Skills for a New Era'.
- Q: What subjects does the book cover? A: It covers topics such as media representations, health disparities, women’s health, health literacy, and the use of digital media in health communication.
- Q: What is the binding type of this book? A: The book is available in paperback binding.
- Q: Is this book condition new or used? A: The item condition is new.