Title
Hertzian Tales: Electronic Products, Aesthetic Experience, And Critical Design (Mit Press)
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How Design Can Improve The Quality Of Our Everyday Lives By Engaging The Invisible Electromagnetic Environment In Which We Live.As Our Everyday Social And Cultural Experiences Are Increasingly Mediated By Electronic Productsfrom Intelligent Toasters To Ipodsit Is The Design Of These Products That Shapes Our Experience Of The Electrosphere In Which We Live. Designers Of Electronic Products, Writes Anthony Dunne In Hertzian Tales, Must Begin To Think More Broadly About The Aesthetic Role Of Electronic Products In Everyday Life. Industrial Design Has The Potential To Enrich Our Daily Livesto Improve The Quality Of Our Relationship To The Artificial Environment Of Technology, And Even, Argues Dunne, To Be Subverted For Socially Beneficial Ends.The Cultural Speculations And Conceptual Design Proposals In Hertzian Tales Are Not Utopian Visions Or Blueprints; Instead, They Embody A Critique Of Presentday Practices, Mixing Criticism With Optimism. Six Essays Explore Design Approaches For Developing The Aesthetic Potential Of Electronic Products Outside A Commercial Contextconsidering Such Topics As The Postoptimal Object And The Aesthetics Of Userunfriendlinessand Five Proposals Offer Commentary In The Form Of Objects, Videos, And Images. These Include Electroclimates, Animations On An Lcd Screen That Register Changes In Radio Frequency; When Objects Dream..., Consumer Products That Dream In Electromagnetic Waves; Thief Of Affection, Which Steals Radio Signals From Cardiac Pacemakers; Tuneable Cities, Which Uses The Car As It Drives Through Overlapping Radio Environments As An Interface Of Hertzian And Physical Space; And The Faraday Chair: Negative Radio, Enclosed In A Transparent But Radioopaque Shield.Very Little Has Changed In The World Of Design Since Hertzian Tales Was First Published By The Royal College Of Art In 1999, Writes Dunne In His Preface To This Mit Press Edition: Design Is Not Engaging With The Social, Cultural, And Ethical Implications Of The Technologies It Makes So Sexy And Consumable. His Project And Proposals Challenge It To Do So.
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- Q: What is the page count of Hertzian Tales? A: This book has one hundred seventy-four pages. It offers a comprehensive exploration of design and technology.
- Q: What are the dimensions of the book? A: The dimensions are eight point five eight inches in length, six point six nine inches in width, and zero point five one inches in height.
- Q: What type of binding does the book have? A: The book is paperback bound. This makes it flexible and lightweight for easy handling.
- Q: How can I apply the concepts in Hertzian Tales? A: You can apply the concepts by rethinking your interaction with electronic products. Consider how design affects your everyday experiences with technology.
- Q: Is this book suitable for beginners in design? A: Yes, it is suitable for beginners. The essays and proposals provide insights into design thinking without requiring prior knowledge.
- Q: What themes are explored in Hertzian Tales? A: The book explores themes like the aesthetics of technology and the social implications of design. It critiques current practices while proposing new ideas.
- Q: How should I care for this book? A: Keep the book in a cool, dry place to avoid damage. Avoid exposing it to direct sunlight to prevent fading of the cover.
- Q: Is the book safe for children? A: Yes, the book is safe for children. However, it is recommended for older children due to its complex themes.
- Q: What if my copy arrives damaged? A: If your copy arrives damaged, you should contact customer support for a replacement. Ensure to keep the original packaging for returns.
- Q: How can I store this book to keep it in good condition? A: Store the book upright on a shelf. Avoid stacking heavy items on top to prevent bending or damage.
- Q: Are there any visual aids in the book? A: Yes, the book includes images and illustrations to complement the text. These enhance the understanding of design proposals.
- Q: What is the primary focus of Hertzian Tales? A: The primary focus is on how electronic product design can enhance everyday life. It challenges designers to consider the social context of their work.
- Q: Is Hertzian Tales primarily theoretical or practical? A: It is both theoretical and practical. The book combines critical essays with practical design proposals.
- Q: Can I use this book for academic purposes? A: Yes, it is suitable for academic purposes. The book provides a rich source of discussion for design and technology courses.
- Q: Who is the author of Hertzian Tales? A: The author is Anthony Dunne. He is known for his contributions to the field of design and critical theory.