Title
Hit Makers: The Science Of Popularity In An Age Of Distraction
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National Bestsellera Book Of The Year Selection For Inc. And Library Journalthis Book Picks Up Where The Tipping Point Left Off. Adam Grant, Wharton Professor And New York Times Bestselling Author Of Originals And Give And Takenothing Goes Viral. If You Think A Popular Movie, Song, Or App Came Out Of Nowhere To Become A Wordofmouth Success In Todays Crowded Media Environment, Youre Missing The Real Story. Each Blockbuster Has A Secret Historyof Power, Influence, Dark Broadcasters, And Passionate Cults That Turn Some New Products Into Cultural Phenomena. Even The Most Brilliant Ideas Wither In Obscurity If They Fail To Connect With The Right Network, And The Consumers That Matter Most Aren'T The Early Adopters, But Rather Their Friends, Followers, And Imitators The Audience Of Your Audience.In His Groundbreaking Investigation, Atlantic Senior Editor Derek Thompson Uncovers The Hidden Psychology Of Why We Like What We Like And Reveals The Economics Of Cultural Markets That Invisibly Shape Our Lives. Shattering The Sentimental Myths Of Hitmaking That Dominate Pop Culture And Business, Thompson Shows Quality Is Insufficient For Success, Nobody Has Good Taste, And Some Of The Most Popular Products In History Were One Bad Break Away From Utter Failure. It May Be A New World, But There Are Some Enduring Truths To What Audiences And Consumers Want. People Love A Familiar Surprise: A Product That Is Bold, Yet Sneakily Recognizable.Every Business, Every Artist, Every Person Looking To Promote Themselves And Their Work Wants To Know What Makes Some Works So Successful While Others Disappear. Hit Makers Is A Magical Mystery Tour Through The Last Century Of Pop Culture Blockbusters And The Most Valuable Currency Of The Twentyfirst Centurypeoples Attention.From The Dawn Of Impressionist Art To The Future Of Facebook, From Small Etsy Designers To The Origin Of Star Wars, Derek Thompson Leaves No Pet Rock Unturned To Tell The Fascinating Story Of How Culture Happens And Why Things Become Popular.In Hit Makers, Derek Thompson Investigates: The Secret Link Between Espn'S Sticky Programming And The The Weeknd'S Catchy Choruses Why Facebook Is Todays Most Important Newspaper How Advertising Critics Predicted Donald Trump The 5Th Grader Who Accidentally Launched Rock Around The Clock, The Biggest Hit In Rock And Roll History How Barack Obama And His Speechwriters Think Of Themselves As Songwriters How Disney Conquered The Worldbut The Future Of Hits Belongs To Savvy Amateurs And Individuals The French Collector Who Accidentally Created The Impressionist Canon Quantitative Evidence That The Biggest Music Hits Arent Always The Best Why Almost All Hollywood Blockbusters Are Sequels, Reboots, And Adaptations Why One Year1991Is Responsible For The Way Pop Music Sounds Today Why Another Year 1932Created The Business Model Of Film How Data Scientists Proved That Going Viral Is A Myth How 19Th Century Immigration Patterns Explain The Most Heard Song In The Western Hemisphere
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- Q: How many pages is 'Hit Makers'? A: This book has three hundred fifty-two pages. It provides an in-depth exploration of popularity and cultural phenomena.
- Q: What is the binding type for 'Hit Makers'? A: The book features a hardcover binding. This enhances its durability and makes it suitable for display.
- Q: What are the dimensions of 'Hit Makers'? A: The dimensions are six point five inches in length, one point eighteen inches in width, and nine point fifty-seven inches in height. This makes it a convenient size for reading.
- Q: Who is the author of 'Hit Makers'? A: The author is Derek Thompson. He is a senior editor at The Atlantic and has a background in analyzing cultural trends.
- Q: What genre does 'Hit Makers' belong to? A: This book falls under the genre of entertainment. It delves into the science behind what makes certain cultural products popular.
- Q: Is 'Hit Makers' suitable for all ages? A: Yes, the book is suitable for a general audience. However, it may be more appreciated by adults and older teens due to its themes.
- Q: What topics does 'Hit Makers' cover? A: The book covers topics such as the psychology of popularity, cultural markets, and the economics behind hit-making. It reveals hidden factors influencing audience preferences.
- Q: How can I apply the insights from 'Hit Makers'? A: You can apply its insights to marketing, content creation, and understanding consumer behavior. The book provides strategies for promoting successful products.
- Q: Does 'Hit Makers' include real-life examples? A: Yes, it includes various real-life examples from pop culture. These examples illustrate the principles discussed in the book.
- Q: What are the key themes in 'Hit Makers'? A: Key themes include the influence of social networks, the role of familiarity in success, and the myth of going viral. The author challenges common beliefs about popularity.
- Q: How should I care for 'Hit Makers'? A: To keep the book in good condition, store it upright in a cool, dry place. Avoid exposing it to direct sunlight to prevent fading.
- Q: Is there a specific way to clean 'Hit Makers'? A: Yes, you can gently dust the cover with a soft cloth. Avoid using water or cleaning solutions directly on the book.
- Q: What if 'Hit Makers' arrives damaged? A: If the book arrives damaged, you should contact the seller immediately for a return or replacement. Most retailers have a customer service policy for damaged goods.
- Q: Can I return 'Hit Makers' if I don't like it? A: Yes, you can usually return the book within a specified period. Check the return policy of the retailer you purchased it from.
- Q: What makes 'Hit Makers' different from other books on popularity? A: What sets 'Hit Makers' apart is its blend of psychological insights and cultural analysis. It goes beyond anecdotal evidence to explore the economics behind popularity.