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If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
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Sale & Press
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Hot Rod Empire details Robert E. Petersens creation of Hot Rod Magazine in the 1940s and the Petersen Publishing empire that grew to the mainstream juggernaut we know today.The end of World War II marked the release of pentup waryears energy and the desire to live. For many this meant indulging in longdenied purchases, like a new car. For another group, including young vets, it meant a return to car building and racing. Money, exciting new cars, and speed parts all flowed freely in postwar America.Robert Petersen, a young SoCalbased photographer and Army Air Corps vet, noted the rapidly growing hot rod scene in and around Los Angeles. His first move was to organize the Los Angeles Hot Rod Exhibition in 1948. His second, and brilliant, move was to launch at the same event the first edition of Hot Rod magazine. From this launch pad, Petersen Publishing Company would grow to become the most influential enthusiast publisher in America.Petersens magazines were rallying points for all aspects of the car, truck, and motorcycle hobbies, well as nurturing and promoting all aspects from car building to racing to show events. Hot Rod, Motor Trend, Car Craft, Motorcyclist, OffRoad and Four Wheel Drive and some 75 other enthusiast titles dominated magazine racks and provided substantial influence over transportation and numerous other hobbies.Hot Rod Empirecelebrates the birth and explosive growth of the transportation hobby under Petersens watch.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
If you're into cars or bikes, this book is a fantastic read! Robert E. Petersen's journey in creating those iconic magazines is so inspiring. The writing flows well, and the stories are packed with great details about the automotive world.
C
Carlos Mendez
A Must-Read for Car Enthusiasts
If you're into cars or bikes, this book is a fantastic read! Robert E. Petersen's journey in creating those iconic magazines is so inspiring. The writing flows well, and the stories are packed with great details about the automotive world.
C
Carlos Mendez
A Must-Read for Car Enthusiasts
If you're into cars or bikes, this book is a fantastic read! Robert E. Petersen's journey in creating those iconic magazines is so inspiring. The writing flows well, and the stories are packed with great details about the automotive world.
J
Jake Thompson
Great Content, But My Copy Arrived Damaged
The book itself is really well written, but I was disappointed when my copy arrived with bent pages. I still enjoyed the content about Petersen and the magazines, just wished it hadn’t been damaged during shipping.
J
Jake Thompson
Great Content, But My Copy Arrived Damaged
The book itself is really well written, but I was disappointed when my copy arrived with bent pages. I still enjoyed the content about Petersen and the magazines, just wished it hadn’t been damaged during shipping.
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⚠️ California Proposition 65 Warning: Some products sold on this website may expose you to chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm. For more information, visit www.P65Warnings.ca.gov.
