How Attention Works: Finding Your Way In A World Full Of Distraction (Mit Press)

How Attention Works: Finding Your Way In A World Full Of Distraction (Mit Press)

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SKU: DADAX0262039265
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How We Filter Out What Is Irrelevant So We Can Focus On What We Need To Know.We Are Surrounded By A World Rich With Visual Information, But We Pay Attention To Very Little Of It, Filtering Out What Is Irrelevant So We Can Focus On What We Think We Need To Know. Advertisers, Web Designers, And Other Attention Architects Try Hard To Get Our Attention, Promoting Products With Videos On Huge Outdoor Screens, Adding Flashing Banners To Websites, And Developing Computer Programs With Blinking Icons That Tempt Us To Click. Often They Succeed In Distracting Us From What We Are Supposed To Be Doing. In How Attention Works, Stefan Van Der Stigchel Explains The Process Of Attention And What The Implications Are For Our Everyday Lives.The Visual Attention System Is Efficient, Van Der Stigchel Writes, Because It Doesn'T Waste Energy Processing Every Scrap Of Visual Data It Receives; It Gathers Only Relevant Information. We Focus On One Snippet Of Information And Assume That Everything Else Is Stable And Consistent With Past Experience; That'S Why Most People Miss Even The Most Glaring Continuity Errors In Films. If An Object Doesn'T Meet Our Expectations, Chances Are We Won'T See It. Van Der Stigchel Makes His Case With Examples From Real Life, Explaining, Among Other Things, The Limitations Of Color Perception (And Why Fire Trucks Shouldn'T Be Red); The Importance Of Location (Security Guards And Radiologists, For Example, Have To Know Where To Look); The Attentiongetting Properties Of Faces And Spiders; What We Can Learn From Someone Else'S Eye Movements; Why We See What We Expect To See (Magicians Take Advantage Of This); And Visual Neglect And Unattended Information.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: How many pages are in the book? A: The book contains one hundred fifty-two pages. This length provides a concise exploration of attention mechanisms and their implications.
  • Q: What are the dimensions of the book? A: The book measures six point thirty-one inches in length, zero point sixty-seven inches in width, and nine point thirty-one inches in height. These dimensions make it a convenient size for reading.
  • Q: What type of binding does the book have? A: The book is a hardcover edition. Hardcover bindings are typically more durable and provide better protection for the pages.
  • Q: Who is the author of this book? A: The author is Stefan Van der Stigchel. He is known for his work in psychology, particularly in the area of attention research.
  • Q: What genre does this book belong to? A: This book is categorized under Psychology and Counseling. It offers insights into cognitive processes related to attention.
  • Q: Is this book suitable for beginners in psychology? A: Yes, the book is suitable for beginners. It presents complex ideas in an accessible format, making it easy for newcomers to understand attention science.
  • Q: What topics does the book cover? A: The book covers topics such as attention filtering, visual perception, and the influence of distractions. It includes real-life examples for better comprehension.
  • Q: How can I apply the concepts from this book in daily life? A: You can apply the concepts by being mindful of distractions and improving focus techniques. The book provides practical insights for enhancing attention in various situations.
  • Q: Is there any adult content in this book? A: No, there is no adult content in this book. It focuses on educational and scientific themes related to attention.
  • Q: How do I care for this hardcover book? A: To care for the book, keep it in a dry place and avoid exposure to direct sunlight. Store it upright on a shelf to prevent damage.
  • Q: Can this book be read by children? A: Yes, children can read this book with guidance. It offers valuable lessons on attention that can be beneficial to young readers.
  • Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for a return or exchange. Most retailers have policies in place for such situations.
  • Q: Is there a warranty for this book? A: No, there is typically no warranty for books. However, you can check the return policy of the retailer where you purchased it.
  • Q: What should I do if I have trouble understanding the content? A: If you have trouble understanding the content, consider discussing it with a friend or seeking additional resources like summaries or study guides.
  • Q: Is this book recommended for students studying psychology? A: Yes, this book is highly recommended for psychology students. It provides foundational knowledge about attention that is relevant to their studies.
  • Q: What is the main focus of the book? A: The main focus of the book is to explain how attention works and its importance in our daily lives. It addresses the challenges of distractions in modern society.

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