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Identity Designed: The Definitive Guide To Visual Branding,Used
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Ideal For Students Of Design, Independent Designers, And Entrepreneurs Who Want To Expand Their Understanding Of Effective Design In Business, Identity Designed Is The Definitive Guide To Visual Branding.Written By Bestselling Writer And Renowned Designer David Airey, Identity Designed Formalizes The Process And The Benefits Of Brand Identity Design And Includes A Substantial Collection Of Highcaliber Projects From A Variety Of The Worlds Most Talented Design Studios.Youll See The History And Importance Of Branding, A Contemporary Assessment Of Best Practices, And How Theres Always More Than One Way To Exceed Client Expectations. Youll Also Learn A Range Of Methods For Conducting Research, Defining Strategy, Generating Ideas, Developing Touchpoints, Implementing Style Guides, And Futureproofing Your Designs. Each Identity Case Study Is Followed By A Recap Of Key Points.The Book Includes Projects By Lantern, Base, Pharus, Ocd, Rice Creative, Foreign Policy, Underline Studio, Fedoriv, Freytag Anderson, Bedow, Robot Food, Together Design, Believe In, Jack Renwick Studio, Ico Design, And Lundgren+Lindqvist.Identity Designed Is A Musthave, Not Only For Designers, But Also For Entrepreneurs Who Want To Improve Their Work With A Greater Understanding Of How Good Design Is Good Business.
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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What are the dimensions of the book? A: The book measures eight point seventy-five inches in length, one inch in width, and ten point twenty-five inches in height. These dimensions make it a standard-sized hardcover book.
- Q: How many pages does this book have? A: The book contains two hundred eighty-eight pages. This length provides a comprehensive guide to visual branding.
- Q: What type of binding does this book use? A: This book is bound in hardcover. This binding type ensures durability and a professional appearance.
- Q: Who is the author of this book? A: The author of this book is David Airey. He is a renowned designer and best-selling writer in the field of design.
- Q: What is the main focus of 'Identity Designed'? A: The book focuses on visual branding and brand identity design. It offers insights for students, designers, and entrepreneurs.
- Q: Is this book suitable for beginners in design? A: Yes, this book is suitable for beginners. It provides foundational knowledge and practical insights into effective branding.
- Q: Can entrepreneurs benefit from this book? A: Yes, entrepreneurs can greatly benefit from this book. It helps them understand how effective design contributes to business success.
- Q: What methods does the book teach for branding? A: The book teaches various methods including conducting research, defining strategy, and developing touchpoints. These are essential for effective branding.
- Q: Are there case studies included in the book? A: Yes, the book includes multiple case studies. Each case study highlights key points and showcases successful branding projects.
- Q: How can I care for this hardcover book? A: To care for this book, keep it in a dry place and avoid exposure to direct sunlight. This helps preserve the quality of the cover and pages.
- Q: Is this book appropriate for children? A: Yes, the book is appropriate for older children interested in design. However, it is primarily targeted towards adults and students.
- Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for a replacement. Most sellers have return policies in place for such issues.
- Q: Can I read this book on a tablet or e-reader? A: No, this book is only available in a hardcover format. It is not available in digital formats for tablets or e-readers.
- Q: Is there a glossary or index in the book? A: Yes, the book includes an index. This makes it easier to find specific topics related to branding and design.
- Q: What type of projects are featured in the book? A: The book features high-caliber projects from various talented design studios. These projects illustrate best practices in visual branding.
- Q: How does this book address the history of branding? A: This book provides a contemporary assessment of the history and importance of branding. It helps readers understand branding's evolution over time.