Innovationsexperimente: Kundenintegrierendes Vorgehensmodell zur Entwicklung mobiler Dienste bei diskontinuierlichen Innovatione,Used

Innovationsexperimente: Kundenintegrierendes Vorgehensmodell zur Entwicklung mobiler Dienste bei diskontinuierlichen Innovatione,Used

SKU: SONG3835003321 In Stock
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Delivery time: 3-5 business days (USA)
Delivery time: 8-12 business days (International)
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Product Description Matthias Mller zeigt, dass Unternehmen die Herausforderungen neuer Technologie meistern und die unbekannten Kundenbedrfnisse erforschen bzw. visionr entwickeln knnen, indem sie sich durch einen iterativen Prozess des Ausprobierens und Lernens in Innovationsexperimenten marktfhigen Diensten annhern. Er untersucht zudem, wie bei diskontinuierlichen Innovationen Kunden als wichtige Quelle fr bedrfnisbezogene Informationen in den Prozess integriert werden knnen. From the Back Cover Neue Basisinnovationen wie die UMTSTechnologie ermglichen es Unternehmen, neue Produkte und Dienste zu entwickeln, die deutlich von bisherigen Nutzungsgewohnheiten und Kundenbedrfnissen abweichen. Um neue Dienste marktfhig zu gestalten, mssen Unternehmen nicht nur die ungewohnten Herausforderungen der neuen Technologie meistern, sondern auch die noch unbekannten Kundenbedrfnisse erforschen, gegebenenfalls visionr entwickeln. Daher knnen klassische Prozesse der Produktentwicklung nicht angewendet werden. Matthias Mller zeigt, dass Unternehmen diese Aufgaben bewltigen knnen, indem sie sich durch einen iterativen Prozess des Ausprobierens und Lernens in Innovationsexperimenten marktfhigen Diensten annhern. Er untersucht zudem, wie bei diskontinuierlichen Innovationen Kunden als wichtige Quelle fr bedrfnisbezogene Informationen in den Prozess integriert werden knnen. Studien und Innovationsexperimente aus dem Bereich mobiler Dienste reflektieren die theoretischen Ergebnisse. About the Author Dr. Matthias Mller promovierte bei Prof. Dr. Dres. h.c. Arnold Picot am Institut fr Organisation der Universitt Mnchen im Rahmen eines Forschungsprojektes am Center for Digital Technology and Management (www.cdtm.de). Seit der Promotion ist er Mitgrnder eines Unternehmens im Medienbereich, welches sich schwerpunktmig mit nutzergenerierten Inhalten und CrossMediaPublishing beschftigt.

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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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We accept payments with :
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