Title
International Marketing,New
Sold by Ergodebooks, an authorized reseller.
Returns accepted within 30 days | support@ergodebooks.com
Shipping Information
- Free Standard Shipping — United States only
- Processing Time: 1–3 business days
- Estimated Delivery: 3–5 business days after dispatch
- Double-boxed, fully insured & discreetly packaged
- Tracking number sent via email once dispatched
- Orders over $250 require signature upon delivery. Taxes calculated at checkout.
Returns & Refund
Returns accepted within 30 days of delivery.
Damaged or Defective Item
Free return shipping + replacement or full refund
Wrong Item Received
Free return shipping + replacement or full refund
Change of Mind
Return shipping at customer's expense · 25% restocking fee applies
Payment Option
Pioneers In The Field, Cateora, Gilly, And Graham Continue To Set The Standard In This 17Th Edition Of International Marketing With Their Wellrounded Perspective Of International Markets That Encompass History, Geography, Language, And Religion As Well As Economics, Which Helps Students See The Cultural And Environmental Uniqueness Of Any Nation Or Region. In Addition To Coverage Of Technology'S Impact On The International Market Arena, The 17Th Edition Of International Marketing Features New Topics That Reflect Recent Changes In Global Markets, Updated Teaching Resources, And New Learning Tools Including Mcgrawhill'S Connect With Its Adaptive Smartbook That Lets Instructors Assign Textbook Readings And Incentivize Students' Engagement With Course Content. Click 'Features' Below For More.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages does the book International Marketing have? A: The book has seven hundred four pages. This extensive content covers a wide range of international marketing topics.
- Q: What is the binding type of International Marketing? A: The book is hardcover. This ensures durability and a professional look, making it suitable for both personal and academic use.
- Q: What are the dimensions of the International Marketing book? A: The dimensions are eight point eight two inches in length, one point two inches in width, and eleven point one inches in height. This size makes it easy to handle and read.
- Q: Who is the author of International Marketing? A: The author is Philip R. Cateora. He is known for his expertise in international marketing and has made significant contributions to the field.
- Q: What is the main focus of the book International Marketing? A: The book focuses on the cultural and environmental uniqueness of various nations and regions. It also emphasizes the historical, geographical, and economic aspects of international markets.
- Q: Is International Marketing suitable for beginners? A: Yes, the book is suitable for beginners. It provides a well-rounded perspective that helps new learners understand complex international marketing concepts.
- Q: Can I use this book for advanced marketing studies? A: Yes, it is appropriate for advanced studies. The content includes updated topics that reflect recent changes in global markets, which can benefit experienced learners.
- Q: How can I use McGraw-Hill's Connect with this book? A: You can use McGraw-Hill's Connect by accessing its adaptive SmartBook feature. This allows instructors to assign textbook readings and engage students effectively.
- Q: What teaching resources are included with International Marketing? A: The book includes updated teaching resources. These resources support instructors in delivering effective lessons and enhancing student engagement.
- Q: How should I store the International Marketing book? A: Store the book in a cool, dry place to prevent damage. Avoid exposure to direct sunlight to preserve the cover and pages.
- Q: What is the recommended care for the hardcover of the book? A: To care for the hardcover, wipe it gently with a dry cloth. This will help maintain its appearance and protect it from dust.
- Q: Is the International Marketing book safe for all age groups? A: Yes, the book is suitable for all age groups. It is primarily educational and provides valuable insights into international marketing.
- Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for a return or exchange. Most sellers have policies in place to handle such situations.
- Q: Can I find this book in digital format? A: Yes, International Marketing is available in digital format. This allows for convenient access on various devices.
- Q: Does the book cover the impact of technology in marketing? A: Yes, it covers technology's impact on the international market. This includes discussions on how technology shapes marketing strategies globally.