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All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com
Sale & Press
If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com
Help
If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com
Sale & Press
If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com
L'internationalisation des entreprises a pour corollaire une mise en concurrence de plus en plus intense des territoires pour l'accueil des projets d'investissements. Les choix de localisation des firmes multinationales constituent de ce fait un facteur dcisif du dveloppement local travers la place ainsi assigne chaque territoire dans les rseaux mondiaux de production et d'change. Dans de nombreux pays, les autorits publiques ont donc mis en place des politiques de promotion destines attirer les investisseurs. Ces actions supposent l'existence d'outils fiables d'analyse du march mondial de l'investissement, dans ses diffrentes dimensions : stratgies d'internationalisation et critres de localisation des firmes, recensement et analyse des projets, connaissance des offres territoriales concurrentes. Cet ouvrage, fruit de 15 annes d'exprience professionnelle et de travaux universitaires, propose dans ces diffrents domaines un ensemble cohrent de rponses, associant analyses thoriques et tudes de cas concrets. Audel de son apport technique, il fournit des cls d'interprtation simples, destines un public plus large pour comprendre les enjeux et les conditions de mise en uvre des politiques d'attractivit.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
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⚠️ California Proposition 65 Warning: Some products sold on this website may expose you to chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm. For more information, visit www.P65Warnings.ca.gov.
