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Irresistible: The Rise Of Addictive Technology And The Business Of Keeping Us Hooked
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?One Of The Most Mesmerizing And Important Books I?Ve Read In Quite Some Time. Alter Brilliantly Illuminates The New Obsessions That Are Controlling Our Lives And Offers The Tools We Need To Rescue Our Businesses, Our Families, And Our Sanity.? Adam Grant, New York Times Bestselling Author Of Originals And Give And Takewelcome To The Age Of Behavioral Addictionan Age In Which Half Of The American Population Is Addicted To At Least One Behavior. We Obsess Over Our Emails, Instagram Likes, And Facebook Feeds; We Binge On Tv Episodes And Youtube Videos; We Work Longer Hours Each Year; And We Spend An Average Of Three Hours Each Day Using Our Smartphones. Half Of Us Would Rather Suffer A Broken Bone Than A Broken Phone, And Millennial Kids Spend So Much Time In Front Of Screens That They Struggle To Interact With Real, Live Humans.In This Revolutionary Book, Adam Alter, A Professor Of Psychology And Marketing At Nyu, Tracks The Rise Of Behavioral Addiction, And Explains Why So Many Of Today'S Products Are Irresistible. Though These Miraculous Products Melt The Miles That Separate People Across The Globe, Their Extraordinary And Sometimes Damaging Magnetism Is No Accident. The Companies That Design These Products Tweak Them Over Time Until They Become Almost Impossible To Resist.By Reverse Engineering Behavioral Addiction, Alter Explains How We Can Harness Addictive Products For The Goodto Improve How We Communicate With Each Other, Spend And Save Our Money, And Set Boundaries Between Work And Playand How We Can Mitigate Their Most Damaging Effects On Our Wellbeing, And The Health And Happiness Of Our Children.Adam Alter'S Previous Book, Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, And Behave Is Available In Paperback From Penguin.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages does the book have? A: The book has three hundred sixty-eight pages. This length allows for an in-depth exploration of behavioral addiction and its effects.
- Q: What is the binding type of the book? A: The book is a hardcover edition. This binding provides durability and a premium feel, making it suitable for prolonged reading.
- Q: What are the dimensions of the book? A: The book measures five point seventy-five inches in length, one point three inches in width, and eight point fifty-two inches in height. These dimensions make it a convenient size for reading and storage.
- Q: Who is the author of the book? A: The author is Adam Alter. He is a professor of psychology and marketing at New York University, providing expert insights into the subject matter.
- Q: What genre does this book belong to? A: The book belongs to the Social Media genre. It examines the impact of technology on human behavior and addiction.
- Q: What is the main theme of the book? A: The main theme explores behavioral addiction and how modern technology can be both beneficial and harmful. It offers insights on managing technology use.
- Q: Is this book suitable for young readers? A: Yes, the book is suitable for young adult readers. It deals with complex themes but is accessible to those interested in technology and psychology.
- Q: How should I approach reading this book? A: You should take your time to reflect on the concepts. The book includes various examples and tools to help you understand behavioral addiction better.
- Q: Can this book help me manage my technology use? A: Yes, the book offers tools to help manage technology use. It provides strategies to mitigate the negative effects of addictive behaviors.
- Q: How do I store the book to keep it in good condition? A: Store the book upright in a cool, dry place. Avoid direct sunlight to prevent fading and ensure it remains in excellent condition.
- Q: Is there any special care needed for the book? A: No special care is needed beyond standard book care. Keep it away from moisture and food to prevent damage.
- Q: What should I do if the book arrives damaged? A: If the book arrives damaged, contact the seller for a return or exchange. Most retailers have customer service policies to address such issues.
- Q: Can I return the book if I don't like it? A: Yes, you can typically return the book if unsatisfied. Check the retailer's return policy for specific guidelines and time frames.
- Q: Is there a warranty for this book? A: No, books generally do not come with warranties. However, most retailers offer return policies for unsatisfactory products.
- Q: Are there any additional resources related to this book? A: Yes, Adam Alter's previous book, 'Drunk Tank Pink', is also available. It covers related themes and offers further exploration of behavioral influences.
- Q: How does this book compare to other books on technology? A: This book provides a unique perspective on behavioral addiction compared to other technology books. It focuses on psychological aspects rather than just technical features.