"Je krzer, je doller!" Zur Professionalisierung von politischen Wahlwerbespots und deren Rezeption (German Edition),Used

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Studienarbeit aus dem Jahr 2006 im Fachbereich Politik Methoden, Forschung, Note: 1,3, Universitt DuisburgEssen (Institut fr Politikwissenschaft), Veranstaltung: Politikwissenschaftliche Experimente, Sprache: Deutsch, Abstract: Ende der neunziger Jahre befand sich die Amerikanisierungsthese auf ihrem Hhepunkt. In Anlehnung an die Kampagnen der USamerikanischen Wahlkmpfe setzt sich der Begriff Amerikanisierung aus den Teilmerkmalen Professionalisierung, Personalisierung, Themen und Ereignismanagement, Kandidaten, Angriffswahlkampf und Einsatz moderner Methoden des politischen Marketings zusammen. Der vorliegende Forschungsbereicht beschftigt sich mit einer Ausprgung des Amerikanisierungskonzeptes, der Professionalisierung politischer Kommunikationspraxen. Dabei wird empirisch untersucht in wie fern unterschiedliche Gestaltungsarten von politischen Wahlwerbespots unterschiedliche Bewertungen beim Publikum generieren. Bevor jedoch in einem experimentellen Design, die zuvor erarbeitet Arbeitshypothesen geprft werden, wird zu Begin der vorliegenden Studie eine wissenschaftliche Rahmung und Einfhrung in das Forschungsgebiet der Amerikanisierung der politischen Kommunikation vorgenommen. Im Zuge dieser Erluterungen erfolgt ebenfalls eine theoretische und konzeptionelle Einordnung der Professionalisierung der Wahlkmpfe wobei auf ein wesentliches kommunikatives Instrument der politischen Kampagnen, politische Wahlwerbespots eingegangen wird.

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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.

We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.

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