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Kodachrome: How Two Guys Named Leo Changed Photography
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Kodachrome: How Two Guys Named Leo Changed Photography Is More Than A Photography Book. ItS Also The Perfect Book For Students Of Advertising And Marketing.Through The Use Of 70 Years Of Print Advertising, Kodachrome: How Two Guys Named Leo Changed Photography Shows How The J Walter Thompson Advertising Agency Sold The Public On How Easy It Was To Take ProfessionalLooking Color Movies And Still Photographs To An Increasingly Sophisticated Audience Over The Course Of Decades.Kodachrome: How Two Guys Named Leo Changed Photography Is Also A Book For Students Of Pop Culture. What Other Film Has A Paul Simon Hit Song, A Major Motion Picture, And A State Park Named After It? This Book Is Chock Full Of These And Other Nuggets Of Pop Culture.The Book Features A Chapter About Kodachrome Esoterica. The Kodachrome Name Has Appeared On A Huge Assortment Of Merchandise, And The Book Devotes An Entire Chapter To The Subject.Though Out Of Production For Years, The Name Kodachrome Is Even Recognized By A Generation Whose Entire Experience Of Photography Is Through Their Smartphones. A Box Of Donuts Says TheyLl Be Interested In This Book Too!
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.