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Loose Leaf for Business Communication: Developing Leaders for a Networked World,New
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Students preparing to succeed in todays workplace require solid training in communication skills and principles, as well as experience in realistic professional applications.Peter Cardon brings substantial and concrete businessworld experience to bear in the texts principles, examples, and activities and ensure that the theories, concepts, and skills most relevant are fully represented and engaged. The result is a program that speaks students language and helps them understand and apply business communication skills in their personal and professional lives.Since professional success depends on managing and working within professional relationships, unique to the market, the first chapter of this text is focused on establishing credibility. Principles of relationshipbuilding such as personal credibility, emotional intelligence and listening are then woven throughout the text.The casebased approach helps students learn how communication can build rich and productive relationships between professionals. Each chapter opens with a short business case and integrates examples from the case throughout the chapter and into the model documents, engaging students in the story behind each business message.
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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.