Managerial Economics In A Global Economy,New

Managerial Economics In A Global Economy,New

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Brand: Oxford University Press
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Reflecting The Highly Globalized Nature Of Tastes, Production, Labor Markets, And Financial Markets In Today'S World, Managerial Economics In A Global Economy, Eighth Edition, Presents The Theory Of The Firm As A Unifying Theme To Examine The Managerial Decisionmaking Process. Adopting A Global Perspective, It Synthesizes Economic Theory, Decision Science, And Business Administration Studies, Examining How They Interact As A Firm Strives To Reach Optimal Profitability And Efficiency In The Face Of Modern Constraints.Features* Integrates Examples, Data, And Theories On The International Ramifications Of Managerial Decisions Into The Entire Text, Rather Than Segregating The Material In A Separate Chapter* Incorporates 127 Case Studies, Showing How Firms Actually Reach Managerial Decisions Today* Offers Instructors Maximum Flexibility With A Modular Structure That Is Suitable For Both Fullterm And Briefer Courses, And Can Be Used With Or Without Calculus* Includes A Robust Instructor Ancillary Package For Adopters

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