MarketBased Management,New
MarketBased Management,New
MarketBased Management,New

MarketBased Management,New

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SKU: DADAX0130387754
Brand: Pearson
Regular price$330.34
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@fontface { : 'Times New Roman'; }@fontface { : 'Arial'; }@fontface { : 'Verdana'; }@fontface { : 'Garamond'; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; : 12pt; : Courier; }table.MsoNormalTable { : 10pt; : 'Times New Roman'; }div.Section1 { page: Section1; }Measuring performance and profitability in marketing is becoming more and more important in the business world. Best focuses on marketing performance, and profitability, and the role marketing strategies play in building the profits of a business.This edition further builds on the metrics and analytics focus, while incorporating the rise of technology in marketing.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: What is the page count of 'Market-Based Management'? A: This book has five hundred seventy-six pages. It provides a comprehensive look at marketing performance and profitability.
  • Q: What size is this book? A: The dimensions of the book are seven point zero one inches in length, one point zero six inches in width, and nine point zero six inches in height.
  • Q: What type of binding does this book have? A: This book is available in paperback binding, which is ideal for easy handling and reading.
  • Q: How do I use 'Market-Based Management' effectively? A: You can use this book as a resource for understanding marketing strategies. It's suitable for students and professionals in management.
  • Q: Is this book suitable for beginners? A: Yes, this book is suitable for beginners. It lays out fundamental concepts in marketing performance and profitability.
  • Q: Can I use this book for academic purposes? A: Yes, this book is excellent for academic use. It provides valuable insights that can support your studies in management.
  • Q: How should I store 'Market-Based Management' to keep it in good condition? A: Store the book in a dry place away from direct sunlight. This will help preserve the quality of the pages and binding.
  • Q: Can I clean the book if it gets dirty? A: Yes, you can gently wipe the cover with a soft cloth. Avoid using water or cleaning solutions on the pages.
  • Q: What precautions should I take when handling this book? A: Handle the book carefully to avoid creasing the pages or damaging the spine. Keep it away from moisture.
  • Q: How does 'Market-Based Management' compare to other management books? A: This book focuses on marketing metrics and technology, which sets it apart from many traditional management texts.
  • Q: Is this book better for marketing professionals or general managers? A: This book is better suited for marketing professionals. It offers in-depth analysis relevant to marketing strategies.
  • Q: What makes this book a recommended choice for management studies? A: The book's focus on marketing performance and profitability metrics makes it a valuable resource for management studies.
  • Q: What should I do if my copy arrives damaged? A: If your copy arrives damaged, contact the seller for a return or exchange. Ensure you have your order details handy.
  • Q: Is there a warranty or return policy for this book? A: Typically, books do not have a warranty, but a return policy may apply. Check the seller's terms for specific details.
  • Q: What if I have questions while reading the book? A: You can look up additional resources online or join discussion groups related to marketing management for further insights.

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