Title
Marketing Channels,New
Processing time: 1-3 days
US Orders Ships in: 3-5 days
International Orders Ships in: 8-12 days
Return Policy: 15-days return on defective items
Payment Option
Marketing Channels: A Management View, A Market Leader, Is Known To Provide A Management Focus And Managerial Framework To The Field Of Marketing Channels. Theory, Research, And Practice Are Covered Thoroughly And Blended Into A Discussion That Stresses Decision Making Implications. This New Edition Reflects Global, Sociocultural, Environmental, And Technological Changes That Have Taken Place Within The Industry.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages does this book have? A: This book has six hundred ninety-six pages. It provides an in-depth examination of marketing channels through a management perspective.
- Q: What are the dimensions of this book? A: The dimensions of this book are eight inches in length, one point two six inches in width, and ten inches in height. These measurements make it a standard-sized hardcover.
- Q: What type of binding does this book have? A: This book has a hardcover binding. Hardcover books are known for their durability and long-lasting quality.
- Q: Who is the author of this book? A: The author of this book is Bert Rosenbloom. He is recognized for his expertise in the field of marketing.
- Q: What is the main focus of 'Marketing Channels'? A: The main focus of 'Marketing Channels' is to provide a management view and framework for understanding marketing channels. It integrates theory, research, and practice in decision-making.
- Q: Is this book suitable for beginners in marketing? A: Yes, this book is suitable for beginners in marketing. It offers a comprehensive overview of marketing channels, making it accessible for new learners.
- Q: How can I apply the concepts learned in this book? A: You can apply the concepts learned in this book through practical decision-making exercises and case studies presented within its chapters. It emphasizes real-world application.
- Q: Is this book appropriate for academic study? A: Yes, this book is appropriate for academic study. It serves as a valuable resource for courses focused on marketing and management.
- Q: How should I store this hardcover book? A: You should store this hardcover book in a cool, dry place, upright on a shelf. This will help maintain its condition and prevent damage.
- Q: Can this book be used as a reference for marketing professionals? A: Yes, this book can be used as a reference for marketing professionals. It covers both theoretical and practical aspects of marketing channels.
- Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for a return or exchange. Most sellers provide a policy for handling such issues.
- Q: Is there a warranty for this book? A: No, there is typically no warranty for books. However, you can check the seller's return policy for any specific guarantees.
- Q: What types of marketing channels are discussed in this book? A: This book discusses various types of marketing channels, including distribution, communication, and sales channels. It provides insights into each type's role in marketing strategy.
- Q: Does this book cover recent trends in marketing? A: Yes, this book covers recent trends in marketing. The new edition reflects global and technological changes affecting the industry.
- Q: Is there a glossary or index in the book? A: Yes, there is an index in the book. This helps readers locate specific topics and concepts quickly.
- Q: Are there case studies included in this book? A: Yes, there are case studies included in this book. These case studies provide real-world applications of marketing channel concepts.