Marketing for Entrepreneurs: Concepts and Applications for New Ventures,New

Marketing for Entrepreneurs: Concepts and Applications for New Ventures,New

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Brand: Sage Publications
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Using the latest research and information on entrepreneurial marketing, including consumer behavior, social media, and intellectual property, the Second Edition of Marketing for Entrepreneurs provides practical insights, strategies, and tips on how to apply entrepreneurial marketing concepts to increase the chances of venture success. Business expert and influential author Frederick G. Crane focuses on how to use marketing to find, evaluate, and exploit the right venture opportunity. He then walks students and professionals through the various phases and steps of the marketing process, highlighting what is unique to and effective for entrepreneurial pursuits. Written for existing entrepreneurs and potential entrepreneurs alike, this book guides readers from where they are to where they want to be!

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: What topics are covered in 'Marketing for Entrepreneurs'? A: The book covers various topics including entrepreneurial marketing concepts, consumer behavior, social media strategies, and intellectual property, providing practical insights for new ventures.
  • Q: Who is the author of 'Marketing for Entrepreneurs'? A: The author is Frederick G. Crane, a business expert known for his influential insights in the field of marketing.
  • Q: What is the publication date of this book? A: The book was published on September 12, 2012.
  • Q: What edition of 'Marketing for Entrepreneurs' is available? A: This listing is for the Second Edition of 'Marketing for Entrepreneurs'.
  • Q: What is the condition of the book? A: The book is in New condition.
  • Q: How many pages does 'Marketing for Entrepreneurs' have? A: The book contains 264 pages.
  • Q: What binding type is used for this book? A: The book is available in paperback binding.
  • Q: Is there any specific audience for this book? A: Yes, the book is written for both existing entrepreneurs and those looking to start their own ventures.
  • Q: What makes this book unique for entrepreneurial marketing? A: The book focuses on practical strategies and insights specifically tailored for the unique challenges faced by entrepreneurs.
  • Q: Can this book help me with social media marketing? A: Yes, it includes insights on how to effectively use social media as part of an entrepreneurial marketing strategy.

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