Title
Marketing Health Services, Fourth Edition (4),Used
Delivery time: 8-12 business days (International)
As the healthcare field evolves, so, too, does healthcare marketing. Flexing with the changing environment, marketing continues to demonstrate its vital importance to healthcare in these dynamic times. The fourth edition of this essential guide to healthcare marketing, released five years after the previous edition, features new and updated content reflecting changes in the field, such as the emergence of population health management and valuebased care, a focus on preventive care versus sick care, and an overall shift in thinking to caring for groups of consumers versus individual patients. The author, who has realworld, on thetheground experience as a healthcare marketer, provides numerous examples and case studies to demonstrate healthcare marketings role in a shifting landscape. Changes to the fourth edition include: a new chapter on the changing healthcare environment, providing rich context for future healthcare marketing activities; a new chapter addressing health communications pivotal role in healthcare marketing and the processes involved with developing effective communication plans; major updates on developments in the healthcare marketing field since 2010; a new section on international healthcare consumers; a revised chapter on contemporary marketing techniques, with a new section on affinity marketing, and more.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.