Title
Marketing Research: Methodological Foundations (with InfoTrac),Used
Delivery time: 8-12 business days (International)
Do you know the six stages of successful marketing research? Find out with MARKETING RESEARCH: METHODOLOGICAL FOUNDATIONS. Inside you'll learn about all stages, plus how to make them work for you in realworld situations. This textbook continues to be the market leader because of its balanced coverage and its easytounderstand presentation. Get a solid foundation in class and preparation for the future.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
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Frequently Asked Questions
- Q: What is the main focus of 'Marketing Research: Methodological Foundations'? A: The textbook primarily focuses on the six stages of successful marketing research, providing insights on how to apply these stages in real-world situations.
- Q: Who is the author of this textbook? A: The author of 'Marketing Research: Methodological Foundations' is Gilbert A. Churchill.
- Q: What is the publication date of this book? A: The book was published on April 29, 2004.
- Q: How many pages does this textbook contain? A: The textbook contains a total of 720 pages.
- Q: What is the binding type of this book? A: This edition of the book is available in hardcover binding.
- Q: In what condition is the book being sold? A: The book is listed as being in 'Very Good' condition.
- Q: Is this book suitable for beginners in marketing research? A: Yes, the book offers easy-to-understand presentations, making it suitable for both beginners and those looking to enhance their knowledge in marketing research.
- Q: What edition is 'Marketing Research: Methodological Foundations'? A: This book is the 9th edition.
- Q: Does this textbook include practical applications of marketing research? A: Yes, it includes practical applications along with theoretical foundations to help learners understand how to implement marketing research effectively.
- Q: Is there an online resource that accompanies this textbook? A: The textbook includes InfoTrac® as part of its resources for students, providing access to additional information and research databases.