Marketing: The Basics,New

Marketing: The Basics,New

SKU: DADAX0415779006 In Stock
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Delivery time: 3-5 business days (USA)
Delivery time: 8-12 business days (International)
15 days return policy
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a punchy, strippeddown version of what marketing is all about. The Times Higher Education SupplementIf you have a product youre looking to market, or youre seeking to learn more about the potential of online marketing, Marketing: The Basics tells you everything you need to know about the techniques marketers use to push their product to the tipping point. The essentials of ecommerce are explored and explained, along side more traditional marketing approaches in this revised and updated new edition. This book:Explains the fundamentals of marketing and useful concepts such as the Long TailIncludes an international range of topical case studies, such as Obamas presidential campaign, Facebook, and GoogleAlso includes a glossary of terms, guides to further reading and critical questions to assist further thinking and studyThis lively and userfriendly introduction is perfect for professionals seeking to learn more about subject, and recommended for sixthform, firstyear undergraduate and MBA students.

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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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