Master of the Game: How Steve Ross Rode the Light Fantastic from Undertaker to Creator of the Largest Media Conglomerate in the ,Used

Master of the Game: How Steve Ross Rode the Light Fantastic from Undertaker to Creator of the Largest Media Conglomerate in the ,Used

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From the bestselling author of The Predators Ball comes the story of the most flamboyant businessman and dealmaker of his generation, Steve Ross.When Steven Spielberg first heard Steve Ross tell his life story, it was such a dramatic ragstoriches narrative that he thought it was a movie. In a career that started in Brooklyn and spanned Wall Street, Hollywood, and the Mafia, Steve Ross took his fatherinlaws funeral business and a parking lot company and grew them into the largest media and entertainment company in the world, Time Warner.In the upper strata of American business that Ross reached before his death, he was an anomaly. Outrageous, glamorous, charismatic, he presided over an enterprise that was more medieval fiefdom than corporate bureaucracy. He negotiated his enormous and complicated deals, from movies and records to cable and publishing, with shrewdness and brilliance. He rewarded his favorite aides and sidekicks extravagantly; he courted Hollywood stars like Barbra Streisand and Steven Spielberg with luxurious gifts; he charmed and outsmarted his rivals. Ross used whateveror whomeverit took to romance someone into making a deal. He saved himself and let his best friend, Jay Emmett, take the fall in the governments Westchester Premier Theatre investigation. White Atari was hemorrhaging money in the early 80s, Ross announced a stock buyin to boost the price, and then sold off his own stock for a gross of more than $20 million before announcing the companys failure.The principles upon which Ross built his domain would not be taught in any business school, and many of his peers were convinced that Rosss ways would lead to his, and his companys, undoing. But it was those very attributescombined with mathematical wizardry and vision (or what one friend called the ability to see around corners)that enabled Ross to best most adversaries, outnegotiate every dealmaker, confound his critics, and ultimately create the Time Warner empire.

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This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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