Title
Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches,New
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Media and Communication Research Methods, Fourth Edition is a concise and practical text designed to give students a stepbystep introduction to conducting media and communication research. Offering realworld insights along with the authors signature animated style, this text makes the discussion of complex qualitative and quantitative methods easy to comprehend.Packed with detailed examples and practical exercises, the Fourth Edition of this bestselling introductory text includes a new chapter on discourse analysis; expanded discussion of social media, expanded coverage of the research process, and more. Ideal for undergraduate and graduate students conducting research for the first time, this accessible text will help students understand, practice, and master media and communication research.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Frequently Asked Questions
- Q: What is the main focus of 'Media and Communication Research Methods'? A: The book focuses on providing a step-by-step introduction to conducting media and communication research, covering both qualitative and quantitative approaches.
- Q: Who is the author of this book? A: The author of 'Media and Communication Research Methods' is Arthur A. Berger.
- Q: What edition is currently available? A: The currently available edition is the Fourth Edition, published on November 18, 2015.
- Q: How many pages does the book have? A: The book contains 440 pages.
- Q: Is this book suitable for beginners in research? A: Yes, this book is ideal for undergraduate and graduate students conducting research for the first time.
- Q: What are some key features of the Fourth Edition? A: The Fourth Edition includes a new chapter on discourse analysis, expanded discussions on social media, and enhanced coverage of the research process.
- Q: What type of binding does this book have? A: The book is available in paperback binding.
- Q: Can this book help with understanding complex research methods? A: Yes, the text simplifies complex qualitative and quantitative methods, making them easier to comprehend for students.
- Q: Is the book structured to include practical exercises? A: Yes, the book is packed with detailed examples and practical exercises to aid in understanding.
- Q: What is the condition of the book? A: The book is in New condition.