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Help
If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com
Sale & Press
If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com
Dannaya kniga napisana kak dopolnenie i prodolzhenie kandidatskoy dissertatsii Milovoy Natal'i Sergeevny. Nauchnym rukovoditelem dissertatsii i dannoy knigi vystupil Mikhail Yur'evich Layko, doktor ekonomicheskikh nauk, professor kafedry gostinichnogo i turisticheskogo biznesa Rossiyskogo ekonomicheskogo universiteta im. G.V. Plekhanova. Layko M.Yu. izvestnyy v strane i za rubezhom uchyenyy v oblasti teorii i praktiki ekonomiki, organizatsii i upravleniya predpriyatiyami, otraslyami i kompleksami. Avtory rassmatrivayut mekhanizm sozdaniya konkurentnykh preimushchestv na primere rossiyskikh sub"ektov rynka gostinichnykh uslug (SRGU). Prakticheskie nauchnye rezul'taty, izlozhennye v dannoy knige, yavlyayutsya osnovoy dlya dal'neyshego nauchnogo analiza putey povysheniya konkurentosposobnosti, pereosmysleniya primenyaemykh biznesstrategiy, mekhanizma formirovaniya konkurentnykh preimushchestv, problem postroeniya i prodvizheniya brendov rossiyskikh SRGU. Kniga rasschitana na chitateley, teoreticheski podgotovlennykh v voprosakh konkurentsii i sozdaniya konkurentnykh preimushchestv predpriyatiy.
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