Title
Messung Und Steuerung Der Kommunikationseffizienz: Eine Theoretische Und Empirische Analyse Durch Den Einsatz Der Data Envelopm,Used
Delivery time: 8-12 business days (International)
Product Description Der zunehmende Wettbewerbsdruck in allen Branchen zwingt Unternehmen ihre Marketingbudgets nicht nur effektiv sondern auch mglichst effizient einzusetzen. Vor allem im Kommunikationscontrolling wird vermehrt eine systematische Messung und Steuerung der Kommunikationseffizienz gefordert, die transparent und nachvollziehbar ist. Jrgen Schwarz identifiziert eine vielversprechende Methode und berprft deren Anwendbarkeit zur Messung der Kommunikationseffizienz sowohl theoretisch als auch im Rahmen empirischer Studien. Der Autor liefert Erkenntnisse fr die Anwendung der Methode und leitet Handlungsempfehlungen fr das Kommunikationscontrolling sowie Implikationen fr die Messung der Kommunikationseffizienz ab. From the Back Cover Der zunehmende Wettbewerbsdruck zwingt Unternehmen, ihre Marketingbudgets effektiv und auch effizient einzusetzen. Vor allem im Kommunikationscontrolling wird vermehrt eine systematische Messung und Steuerung der KommunikationsEffizienz gefordert, die transparent und nachvollziehbar ist. Jrgen Schwarz identifiziert eine vielversprechende Methode und berprft deren Anwendbarkeit zur Messung der KommunikationsEffizienz sowohl theoretisch als auch im Rahmen empirischer Studien. Der Autor leitet Handlungsempfehlungen fr das Kommunikationscontrolling sowie Implikationen fr die Messung der KommunikationsEffizienz ab. About the Author Dr. Jrgen Schwarz ist wissenschaftlicher Mitarbeiter am Lehrstuhl fr Marketing und Unternehmensfhrung (Prof. Dr. Manfred Bruhn) an der Wirtschaftswissenschaftlichen Fakultt der Universitt Basel.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.