Title
Mismatch: How Our Stone Age Brain Deceives Us Every Day (And What We Can Do About It),Used
Delivery time: 8-12 business days (International)
Our brains evolved to solve the survival problems of our Stone Age ancestors, so when faced with modern day situations that are less extreme, they often encounter a mismatch. Our primitive brains put us on the wrong foot by responding to stimuli that in prehistoric times would have prompted behaviour that was beneficial. If you've ever felt an anxious fight or flight response to a presenting at a board meeting, equivalent to facing imminent death by sabretoothed tiger, then you have experienced a mismatch.Mismatch is about the clash between our biology and our culture. It is about the dramatic contrast between the first few million years of human history when humans lived as hunters and gatherers in smallscale societies and the past twelve thousand years following the agricultural revolution which have led us to comfortable lives in a very different social structure. Has this rapid transition been good for us? How do we, using our primitive minds, try to survive in a modern information society that radically changes every ten years or so?Ronald Giphart and Mark van Vugt show that humans have changed their environment so drastically that the chances for mismatch have significantly increased, and these conflicts can have profound consequences.Reviewed through mismatch glasses, social, societal, and technological trends can be better understood, ranging from the popularity of Facebook and internet porn, to the desire for cosmetic surgery, to our attitudes towards refugees.Mismatches can also affect our physical and psychological wellbeing, in terms of our attitudes to happiness, physical exercise, choosing good leaders, or finding ways to feel better at home or work.Finally, Mismatch gives us an insight into politics and policy which could enable governments, institutions and businesses to create an environment better suited to human nature, its potential and its constraints.This book is about converting mismatches into matches. The better your life is matched to how your mind operates, the greater your chances of leading a happy, healthy and productive life.
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⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Frequently Asked Questions
- Q: What is the main theme of 'Mismatch: How Our Stone Age Brain Deceives Us Every Day'? A: The main theme of the book explores the disconnect between our evolved brains, which are suited for survival in a Stone Age environment, and the demands of modern society, highlighting the conflicts that arise from this mismatch.
- Q: Who are the authors of this book? A: The book is authored by Ronald Giphart and Mark van Vugt.
- Q: What type of binding does this book have? A: The book is available in paperback binding.
- Q: How many pages are in 'Mismatch'? A: The book contains 352 pages.
- Q: When was 'Mismatch' published? A: The book was published on February 15, 2018.
- Q: What can readers expect to learn from this book? A: Readers can expect to learn about the implications of mismatches between our primitive instincts and modern societal challenges, as well as insights into improving personal and societal well-being.
- Q: Is this book suitable for someone interested in psychology? A: Yes, the book falls under the category of neuropsychology, making it suitable for those interested in psychology and human behavior.
- Q: What are some key topics discussed in 'Mismatch'? A: Key topics include the effects of social media, societal trends, psychological well-being, and how to align modern life with our biological instincts.
- Q: Can this book provide solutions for modern-day issues? A: Yes, the authors discuss potential solutions for aligning our lifestyles with our evolutionary needs, which could enhance happiness and productivity.
- Q: What is the condition of the book being sold? A: The book is in new condition.