Mobile Commerce: Technology, Theory, and Applications,New

Mobile Commerce: Technology, Theory, and Applications,New

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SKU: DADAX1591400449
Brand: Information Science Reference
Condition: New
$147.03
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Mcommerce (mobilecommerce) refers to ecommerce activities carried out via a mobile terminal such as a phone or PDA. Mcommerce appliations for both individuals and organizations are expected to grow considerably over the next few years. This text addresses issues pertaining to the development, deployment and use of these applications. Its objective is to provide a single source of contemporary information about mobile commerce including the technology (hardware and software) involved, research on the expected impact of this technology on business and consumers and case studies describing comtemporaty mcommerce applications and lessons learned.

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