Modelirovanie logisticheskikh strategiy v turizme: Zadachi normirovaniya, optimizatsii, proektirovaniya, marshrutizatsii (Russia,Used

Modelirovanie logisticheskikh strategiy v turizme: Zadachi normirovaniya, optimizatsii, proektirovaniya, marshrutizatsii (Russia,Used

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SKU: DADAX3848443791
Brand: LAP Lambert Academic Publishing
Condition: New
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V rabote rassmotreny novye kontseptual'nye podkhody logisticheskogo menedzhmenta k problemam upravleniya v turizme, opredeleny napravleniya razvitiya klassifikatsionnoy sistemy v turistskoy deyatel'nosti, predlozheny modeli otsenki razvitiya lokal'nykh turistskikh rynkov, sistematizirovan podkhod k modelirovaniyu problemnykh poley i biznesprotsessov. Predlozhen ryad resheniy prakticheskikh zadach s ispol'zovaniem logisticheskogo instrumentariya: modelirovanie biznesprotsessov v turopereytinge, setevoe planirovanie i metod kriticheskogo puti pri proektirovanii razvitiya turistskoy destinatsii; opredelenie i optimizatsiya mestoraspolozheniya destinatsii po tsentru ravnovesnoy sistemy zatrat (massy); primenenie gibridnogo metoda perebora poisk Tabu pri marshrutizatsii ekskursionnykh programm. Monografiya prednaznachena dlya spetsialistov industrii gostepriimstva, predpriyatiy turagentskoy i turoperatorskoy deyatel'nosti, prepodavateley, aspirantov i studentov vuzov, izuchayushchikh voprosy upravleniya i organizatsii v turizme.

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