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Multimodal Discourse Outlines A New Theory Of Communication For The Age Of Interactive Multimedia. Kress And Van Leeuwen Show How Two Kinds Of Thought Processes Interact In The Design And Production Of Communicative Messages: 'Design Thinking' And 'Production Thinking,' The Kind Of Thinking Which Occurs In Direct Interaction With The Materials And Media Used. This Book Will Be A Key Text In Courses Of Language, Media And Communication Willing To Take On The Theoretical Challenges Posed By Multimodality, Mulitmedia And Multiskilling, And It Provides Inspiring Theoretical Input For Courses In Interactive Multimedia Design.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
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