
Title

On Our Mind: Salience, Context, And Figurative Language
Delivery time: 8-12 business days (International)
In This Volume, Rachel Giora Explores How The Salient Meanings Of Wordsthe Meanings That Stand Out As Most Prominent And Accessible In Our Mindsshape How We Think And How We Speak. For Giora, Salient Meanings Display Interesting Effects In Both Figurative And Literal Language. In Both Domains, Speakers And Writers Creatively Exploit The Possibilities Inherent In The Fact That, While Words Have Multiple Meanings, Some Meanings Are More Accessible Than Others. Of The Various Meanings We Encode In Our Mental Lexicon For A Given Word Or Expression, We Ascribe Greater Cognitive Priority To Some Over Others. Interestingly, The Most Salient Meaning Is Not Always The Literal Meaning. Giora Argues That It Is Cognitively Prominent Salient Meanings, Rather Than Literal Meanings, That Play The Most Important Role In The Comprehension And Production Of Language. She Shows That Even Though Context Begins To Affect Comprehension Immediately, It Does So Without Obstructing The Early Accessing Of Salient Meanings. Thus, The Meaning We First Attend To Is The Salient Word Meaning, Regardless Of Contextual Bias. Knowledge Of Salient Meanings Turns Out To Play A Major Role, Perhaps The Most Important Role, In The Process Of Using And Understanding Of Language. Going Beyond The Familiar Effects Of Literal Meaning And Context, The Graded Salience Hypothesis Presents The Most Comprehensive Explanation For How We Use Language For Meaning. In This Volume, Giora Presents Her New Model For The First Time In A Booklength Treatment, With Original And Illuminating Perspectives That Will Be Of Interest To Linguists, Philosophers, Psychologists, And All Who Want To Know More About Just How We Understand What We Mean.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.