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Open Leadership: How Social Technology Can Transform the Way You Lead,New
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An essential guide for leaders who want to use social media to be 'open' while maintaining control'Be Open, Be Transparent, Be Authentic' are the current leadership mantrasbut companies often push back. Business is premised on the concept of control and yet the new world order demands opennessleaders do not know how to be open and be in control. This musthave resource will help the modern leader understand how to lead in the new open worldwhere blogging, twittering, facebooking, and digging are becoming the norm. the author lays out the steps that leaders must take to transform their organizations and themselves into being 'open' and exactly what that will mean. Shows how to use social media to become an open organization Offers basic advice for leaders who are adapting to the new era of openness in the marketplaceThe author Charlene Li is one of the foremost experts on social media and technologiesIn easytounderstand language, this book will help leaders orient themselves to social networking and other technological advances.
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