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Outrageous Advertising That's Outrageously Successful: Created for the 99% of Small Business Owners Who Are Dissatisfied with th,New
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When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The owner, the author of this book, could have done the normal thing and sell the wet merchandise to a Jobbera business that buys damaged goods in bulk for cheap. Instead, he did the OUTRAGEOUS thinghe advertised in a very OUTRAGEOUS way which resulted in receiving much more than he would have received from the Jobber. It was easy.Here is an OUTRAGEOUS ideait's easy to make a lot of money from advertising. That's right, easy money! This book, OUTRAGEOUS ADVERTISING THAT'S OUTRAGEOUSLY SUCCESSFUL, explains in certain terms how to advertise and make money. No more guesswork. That's OUTRAGEOUS by itself! Lots of advertising programs claim to want to help you stand out. This one works. This is material you can use immediately. Presented by Advertising Guru Bill Glazer, who has spent years teaching this at seminars, implementing it in the trenches in his own Baltimore menswear business, and providing it to dozens of clients in all industries,OUTRAGEOUS ADVERTISING THAT'S OUTRAGEOUSLY SUCCESSFUL gives you the secrets to succeeding with the most effective advertising of allOUTRAGEOUS advertising.Rich with examples and stories showing exactly how to implement a successful OUTRAGEOUS program, this book cracks the code on getting a return on your advertising dollarsan OUTRAGEOUS return! Glazer points out that the biggest advertising day of the year, the Super Bowl, became that way because people expect to see OUTRAGEOUS ads. OUTRAGEOUS ads get attention, and this book proves you can do it without the Super Bowl ad.OUTRAGEOUS ADVERTISING THAT'S OUTRAGEOUSLY SUCCESSFUL presents the clear fact that OUTRAGEOUS advertising works because of its ability to get you noticed, and then it offers you specific OUTRAGEOUS marketing principals, and finishes by taking you into the OUTRAGEOUS idea factory.This book is graphically rich with examples from Glazer's years in the trenches doing exactly this kind of advertising for his Baltimore menswear store, Gage Menswear, as well as examples from many other industries. It includes resources cited throughout the text for you TO find more information or access to promotional materials. This is not a book about theory or generic branding. This is simply about creating OUTRAGEOUS results with OUTRAGEOUS ADVERTISING THAT'S OUTRAGEOUSLY EFFECTIVE. It's easy if you know how!
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What is the main focus of 'Outrageous Advertising That's Outrageously Successful'? A: The book focuses on effective advertising strategies specifically designed for small business owners. It emphasizes creating attention-grabbing, 'outrageous' advertisements that can yield higher returns than traditional advertising methods.
- Q: Who is the author of this book? A: The author of 'Outrageous Advertising That's Outrageously Successful' is Bill Glazer, an advertising expert with extensive experience in implementing effective advertising strategies in his own menswear business.
- Q: What can I expect to learn from this book? A: Readers can expect to learn practical advertising techniques, marketing principles, and real-life examples of successful advertising campaigns. The book aims to provide tools for creating impactful advertisements that stand out in a crowded marketplace.
- Q: Is this book suitable for all types of businesses? A: Yes, although it is particularly aimed at small business owners, the advertising principles and strategies discussed in the book can be applied across various industries and business sizes.
- Q: How many pages does the book contain? A: The book contains 344 pages, providing a comprehensive guide to effective advertising strategies.
- Q: What is the publication date of this book? A: The book was published on September 20, 2009.
- Q: What type of binding does this book have? A: This edition of the book is hardcover, which typically provides greater durability compared to paperback formats.
- Q: Are there any illustrations or examples in the book? A: Yes, the book is illustrated and includes numerous examples from the author's experiences, as well as case studies from various industries to help readers understand the concepts presented.
- Q: Is this book considered new or used? A: The book is listed as 'New', indicating that it has not been previously owned or used.
- Q: How does the book define 'outrageous advertising'? A: The book defines 'outrageous advertising' as marketing strategies that are bold, unique, and memorable, designed to attract attention and generate significant interest and sales.