Outside The Box: Corporate Media, Globalization, And The Ups Strike (The History Of Media And Communication),Used

Outside The Box: Corporate Media, Globalization, And The Ups Strike (The History Of Media And Communication),Used

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SKU: SONG0252075897
UPC: 9780252075896
Brand: University of Illinois Press
Condition: Used
Regular price$11.42
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Outside the Box presents an indepth study of media representation of the 1997 United Parcel Service (UPS) workers' strike. Deepa Kumar delineates the history of the strike, how it coincided with the rise of globalization, and how the mainstream media were pressured to incorporate prolabor arguments that challenged the dominant logic of neoliberalism. Drawing on a textual analysis of over five hundred news reports, Kumar argues that media reform is more complicated than is suggested by liberal media theorists. She makes a case for a dialectical understanding, developing a 'dominance/resistance model' for media analysis.

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