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Ten Chapters Filled With Hundreds Of Pepsi Advertisement (18961970). Each Chapter Documentsvia Illustration Pepsi'S Marketing In Successive Decades. There Is Little Commentary By The Author, And The Text Includes An Introduction By Alan Pottasch. Illustrations In B/W And Full Color, Neatly Outlined And Dated.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
Q: What is the main focus of 'Pepsi Now and Then: A History of Pepsi-Cola Print Advertising'?A: The book primarily focuses on the history of Pepsi-Cola's print advertising from 1896 to 1970, documenting the brand's marketing strategies through ten chapters filled with illustrations.
Q: Who is the author of this book?A: The author of 'Pepsi Now and Then' is Bob Stoddard.
Q: What type of illustrations can I expect in this book?A: The book features a mix of black and white as well as full-color illustrations that are neatly outlined and dated.
Q: Is this book suitable for collectors?A: Yes, the book is a used item in good condition, making it suitable for collectors interested in advertising history or Pepsi memorabilia.
Q: How many pages does this book have?A: The book contains 208 pages.
Q: What is the binding type of this book?A: The book is bound in hardcover.
Q: What condition is the book in?A: The book is listed in mint condition.
Q: When was 'Pepsi Now and Then' published?A: The book was published on January 1, 1999.
Q: Does the book include any commentary from the author?A: The book includes minimal commentary by the author, focusing instead on the illustrations to convey the marketing strategies.
Q: Is there an introduction by anyone notable in this book?A: Yes, the book includes an introduction by Alan Pottasch.
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