Platform Leadership: How Intel, Microsoft, and Cisco Drive Industry Innovation,Used
Platform Leadership: How Intel, Microsoft, and Cisco Drive Industry Innovation,Used

Platform Leadership: How Intel, Microsoft, and Cisco Drive Industry Innovation,Used

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SKU: SONG1578515149
UPC: 1578515149.0
Brand: Harvard Business Review Press
Condition: Used
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Based on lessons from successful hightechnology platform leaders, this book explains the dynamics of these highly complex and interconnected processes and partnerships. It provides a study of how companies successfully become platform leaders companies whose products provide the basic technological architecture on which other products and systems are built (such as the microprocessor and Windows Operating System). The authors discuss how platform producers encourage other firms to create complimentary innovations, orchestrate innovations and standards for an entire industry and deal with various internal and external tensions or conflicts that arise when implementing platformleadership strategies.

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