Players: How Sports Became a Business,Used

Players: How Sports Became a Business,Used

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Provocativeterrific stories (The New Yorker) of the people who transformed sportsin the span of a single generationfrom a job that required even top athletes to work in the offseason to make ends meet into a massive global business.It started, as most business deals do, with a handshake. In 1960, a Cleveland lawyer named Mark McCormack convinced a golfer named Arnold Palmer to sign with him. McCormack simply believed that the best athletes had more commercial value than they were being paid forand he was right. Within a few years, he raised Palmers annual income from $5,000 to $500,000, and forever changed the landscape of the sports industry, transforming it from a form of entertainment to a profitable and fully functioning system of its own.A remarkable sagafilled with insights not only into sports, but also into human nature (The Dallas Morning News), Players features landmark moments, including the multiyear battle to free Palmer from a bad deal with the Wilson Sporting Goods Company; the 1973 Wimbledon boycott, when eightyone of the top tennis players in the world protested the suspension of Nikola Pilic; baseball pitcher Catfish Hunters battle to become MLBs first free agent; and how NFL executives transformed pro football from a commercial dud to the greatest show on earth.An entertaining, illuminating read (New York Journal of Books), Players is a riveting, flyonthewall account of the rise and creation of the modern sports world, and the people who made it happen. No part of the media and entertainment industry has seen a more substantial economic transformation than sports.A halfcentury tour spanning a variety of widely recognized and lesserknown sports figures and competitions that have played roles in the industrys development.Players could not be more timely (The New York Times).

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We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Frequently Asked Questions

  • Q: What is the main theme of 'Players: How Sports Became a Business'? A: 'Players: How Sports Became a Business' explores how sports evolved from a seasonal pastime requiring athletes to work off-season into a global business dominated by significant financial deals and marketing strategies.
  • Q: Who is the author of the book? A: The book is authored by Matthew Futterman, a journalist known for his insights into sports and business.
  • Q: What significant events does the book cover? A: The book covers landmark events such as Arnold Palmer's contract negotiations, the 1973 Wimbledon boycott, and the transition of NFL into a commercial powerhouse.
  • Q: How many pages is the book? A: 'Players: How Sports Became a Business' has 336 pages, providing a thorough exploration of the subject matter.
  • Q: What type of binding does the book have? A: This edition of the book is available in paperback binding, making it lightweight and easy to handle.
  • Q: When was the book published? A: The book was published on April 18, 2017, and includes a reprint edition.
  • Q: Is the book suitable for sports enthusiasts? A: Yes, the book is highly suitable for sports enthusiasts as it delves into the history and business aspects of sports, featuring engaging stories about notable athletes and events.
  • Q: What makes this book timely? A: The book is considered timely as it discusses the economic transformation within the sports industry, which remains relevant in today’s evolving market.
  • Q: Does the book provide insights beyond sports? A: Yes, it provides insights into human nature and business dynamics, making it appealing to readers interested in broader themes of commerce and culture.
  • Q: Where can I purchase 'Players: How Sports Became a Business'? A: You can purchase 'Players: How Sports Became a Business' from various online retailers, including bookstores and e-commerce platforms.