Political Campaign Communication: Principles And Practices (Communication, Media, And Politics)

Political Campaign Communication: Principles And Practices (Communication, Media, And Politics)

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SKU: SONG1538112604
Brand: Rowman & Littlefield Publishers
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Political Campaign Communication: Principles And Practice, Ninth Edition Uses A Speechcommunication Perspective To Examine How Elective Politics Contributes To Our Knowledge And Understanding Of The Electoral Process. Through Historical And Contemporary Examples, This Book Offers Readers A Realistic Understanding Of The Strategic And Tactical Communication Choices Candidates And Their Managers Make As They Wage The Campaign.Updates To The Ninth Edition Include:Two Completely New Chapters Chapter 6 And Chapter 13 Discuss Ethical Considerations Of Political Campaign Communication And The Practice Of Contemporary Journalism In Todays Campaigns. Political Campaign Communication From The Groundbreaking 2016 Presidential Election. Expanded Material On Use And Tactics Of Social Media, New Platforms And Communication Technologies.One Of The Most Comprehensive And Consistently Updated Volumes Available On The Subject, The Ninth Edition Of Political Campaign Communication: Principles And Practice Traces Political Communication From Its Roots In Public Speeches And Campaign Whistlestops To The Current Explosion Of Information In The Viral Hothouse Of Social Media, Making It Essential Reading For Students In Communication And Political Science Courses.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: How many pages does the book have? A: The book has four hundred sixteen pages. It provides an in-depth analysis of political campaign communication.
  • Q: What is the binding type of this book? A: The book is available in paperback binding. This makes it lightweight and easy to handle for readers.
  • Q: Who is the author of this book? A: The author is Robert E. Denton Jr. He is known for his expertise in communication and political science.
  • Q: What is the primary focus of this book? A: The book focuses on political campaign communication principles and practices. It examines the strategies used by candidates and their teams.
  • Q: What topics are covered in the new chapters? A: The new chapters discuss ethical considerations of campaign communication and the impact of contemporary journalism. They reflect on the evolution since the 2016 presidential election.
  • Q: Does the book include examples from recent campaigns? A: Yes, it includes examples from recent campaigns, particularly the 2016 presidential election. These examples offer contemporary relevance to the subject matter.
  • Q: How can I use this book for my studies? A: You can use this book as a resource for understanding political communication. It's suitable for students of communication and political science.
  • Q: Is this book appropriate for beginners in political communication? A: Yes, the book is suitable for beginners. It provides foundational knowledge alongside advanced insights into political campaigns.
  • Q: What reading level is this book aimed at? A: The book is aimed at college-level readers. It is designed for students in communication and political science courses.
  • Q: How should I store this book to keep it in good condition? A: Store the book in a cool, dry place to avoid damage. Keeping it away from direct sunlight will help preserve its quality.
  • Q: Can I clean the book if it gets dirty? A: Yes, you can clean the book gently with a dry cloth. Avoid using water or cleaning solutions that may damage the cover.
  • Q: What should I do if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for return or replacement options. Most sellers have policies in place for such situations.
  • Q: Is there a warranty for this book? A: No, books typically do not come with warranties. However, you can check return policies for specific conditions.
  • Q: What if I want to compare this book with others in the genre? A: You can compare this book with others in communication and political science. It is noted for its comprehensive and updated content.
  • Q: Is this book suitable for professionals in political communication? A: Yes, it is suitable for professionals. The book discusses advanced strategies and contemporary issues relevant to their work.
  • Q: Does the book include references or further reading suggestions? A: Yes, the book includes references and further reading suggestions. This allows readers to explore topics in more depth.

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