Pressreliz v sovremennom mediadiskurse: Problemy i perspektivy (Russian Edition),Used

Pressreliz v sovremennom mediadiskurse: Problemy i perspektivy (Russian Edition),Used

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SKU: DADAX3847322214
Brand: LAP Lambert Academic Publishing
Condition: New
Regular price$118.99
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Monografiya posvyashchena izucheniyu zhanrovoy i funktsional'nosemanticheskoy spetsifiki pressreliza v sovremennom mediadiskurse. Monografiya nosit teoretikoprikladnoy kharakter i predstavlyaet soboy razvitie zhanrovedeniya, teorii diskursa, v chastnosti mediadiskursa, funktsional'noy semantiki, teorii zhurnalistiki i PR. V monografii opredelyayutsya konstitutivnye priznaki zhanra pressreliz, vyyavlyayutsya funktsii pressreliza, opisyvaetsya struktura pressreliza, razrabatyvaetsya algoritm ego sostavleniya, ustanavlivayutsya leksicheskie, grammaticheskie i stilisticheskie kharakteristiki pressreliza. V monografii privoditsya bogatyy illyustrativnyy material obraztsov pressrelizov v rossiyskikh i amerikanskikh SMI. Monografiya adresovana nauchnym i prakticheskim rabotnikam v razlichnykh oblastyakh, lingvistam, zhurnalistam, biznesmenam, politikam, spetsialistam po svyazyam s obshchestvennost'yu.

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