Title
PreSuasion: A Revolutionary Way to Influence and Persuade,Used
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Influence established Cialdini as the world? foremost authority on the science of persuasion, winning plaudits from such figures as Dan Pink, Chip Heath and Tom Peters. In Presuasion, Cialdini builds on his investigations into the subtle world of influence to reveal that the best persuaders succeed not only because of what they say or how they say it, but because of what they do in the moment before they deliver their message. In the process he draws on a series of compelling case studies and a profound understanding of human psychology to offer a groundbreaking work that is both fascinating and brilliantly practical.
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- Q: What is the total number of pages in this book? A: The book has four hundred thirty-two pages. It's a substantial read that delves deeply into the psychology of persuasion.
- Q: What are the dimensions of this book? A: The book measures six point zero two inches in length, one point one eight inches in width, and nine point two one inches in height. These dimensions make it a convenient size for reading.
- Q: What type of binding does this book have? A: The book is published in paperback binding. This makes it lightweight and easy to carry around.
- Q: How can I apply the concepts from this book? A: You can apply the concepts by practicing the strategies of persuasion in everyday conversations. The book provides practical examples and case studies to help you implement these techniques.
- Q: Is this book suitable for beginners in persuasion? A: Yes, the book is suitable for beginners. It explains fundamental principles of persuasion in an accessible manner, making it easy to understand.
- Q: What age group is this book suitable for? A: This book is suitable for adults and older teenagers. Its content is geared towards those interested in psychology and influence.
- Q: How should I store this book to keep it in good condition? A: Store the book in a cool, dry place away from direct sunlight. This helps prevent wear and fading over time.
- Q: Can I easily clean this book if it gets dirty? A: No, it is not recommended to clean the book with liquids. Instead, use a soft, dry cloth to gently remove dust or smudges.
- Q: What should I do if the book arrives damaged? A: If the book arrives damaged, you should contact the seller immediately for a return or exchange. Most sellers have a policy in place for damaged items.
- Q: Is there a return policy if I don't like the book? A: Yes, most sellers offer a return policy if you are not satisfied with the book. Check the seller's specific return guidelines for details.
- Q: How does this book compare to other persuasion books? A: This book is unique because it emphasizes the importance of the moments before delivering a message, a concept not commonly covered in other persuasion literature.
- Q: What type of reader would benefit most from this book? A: Readers interested in psychology, marketing, or self-improvement would benefit the most. Its insights are applicable in various fields.
- Q: Are there any prerequisites to understanding this book? A: No, there are no prerequisites. The book is written to be accessible to anyone interested in learning about persuasion.
- Q: What makes this book different from Cialdini's other works? A: This book focuses specifically on the concept of 'pre-suasion,' which is the art of preparing someone to be receptive to a message before it is delivered.
- Q: Is this book based on scientific research? A: Yes, the book is grounded in scientific research and includes case studies that illustrate the principles discussed.