Procedimiento para el diagnstico de la Imagen Pblica: Un punto de partida para una estrategia creativa desde el anlisis de,Used

Procedimiento para el diagnstico de la Imagen Pblica: Un punto de partida para una estrategia creativa desde el anlisis de,Used

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SKU: DADAX3848454238
Brand: Eae Editorial Academia Espanola
Condition: New
$65.82
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A travs de un anlisis de la actual imagen pblica que proyecta la Agencia de Viajes Ecotur S.A. en Granma, Cuba, se abordan elementos relacionados con el Marketing, la Identidad y la Imagen Corporativa. Se enjuiciarn algunas formas de gestionar los aspectos relacionados con la imagen pblica en la empresa, proponiendo el estudio de la temtica, as como la metodologa a utilizar para la aplicacin de estos elementos a las circunstancias reales de la agencia.

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