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Revised edition of the megabestseller, now completely revised and updated to include the latest trends in wedding photography!The wedding photographer faces a difficult challenge. Working with emotionally charged clients, he or she must capture a onceinalifetime event and make average people look perfect, with no opportunity for retakes.The completely new edition of Professional Techniques for the Wedding Photographer is the picturetaker's bible to lighting, posing, and taking gorgeous photographs that will increase sales and profits. The guide is organized as a thorough and detailed script for a typical wedding day. Over 150 stunning photographs take the reader, step by step, through all the pictures clients expect to see in their albums, from formal portraits to candid shots at the reception. Plus, this updated version details all the latest trends in wedding photography, including wedding photojournalism and blackandwhite wedding photography.Professional Techniques for the Wedding Photographer is also a valuable business tool. Readers will discover hundreds of proven approaches for boosting sales, including making sales presentations to clients, choosing a professional lab, using digital files, creating wedding albums that make an impact, and closing the deal. This brandnew edition also includes tested tips for using the photographer's newest and most essential marketing and sales toolthe Internet.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
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