Public Relations in Indonesia: History, Status, and Popular (Mis)perceptions,Used

Public Relations in Indonesia: History, Status, and Popular (Mis)perceptions,Used

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Indonesian organizations today increasingly demand rigorous qualifications from the PR practitioners. However, old misperceptions about PR being a glamorous job that does not require much intelligence still exist. Consequently, physical attractiveness and youth are often regarded as requirements more important than education and experience for PR practitioners. Moreover, many Indonesian organizations still limit the public relations practitioner?s role to that of a technician, and only in times of crisis would these organizations seek strategic public relations. This book explains the history of PR in Indonesia and analyzes its status and the various perceptions Indonesians have toward the field. This study used quantitative online surveys as well as qualitative online and facetoface interviews as research methods. Although based on the author?s Master?s thesis in 2003, this book contains valuable information that is still accurate today and will be useful to PR practitioners and scholars in Indonesia and worldwide.

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We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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