Public Relations: Strategies and Tactics (10th Edition),New

Public Relations: Strategies and Tactics (10th Edition),New

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Brand: Pearson
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Updated in a 10th edition, Public Relations: Strategies and Tactics, Tenth Edition, clearly explains to students the basic concepts, strategies, and tactics of todays public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and timehonored public relations techniques. The tenth edition emphasizes the application of the Internet and social media for programs and campaigns.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: What are the main topics covered in 'Public Relations: Strategies and Tactics'? A: This book covers essential concepts, strategies, and tactics in public relations, including the application of the Internet and social media in PR campaigns, along with references to landmark studies.
  • Q: Is this book suitable for beginners in public relations? A: Yes, the tenth edition is designed to clearly explain basic concepts of public relations, making it suitable for beginners as well as more advanced students.
  • Q: What is the publication date of this book? A: The book was published on January 29, 2011.
  • Q: How many pages does the book have? A: The book contains 624 pages.
  • Q: What is the condition of the book? A: The book is brand new.
  • Q: Who is the author of 'Public Relations: Strategies and Tactics'? A: The author of the book is Dennis L. Wilcox.
  • Q: What edition is this book? A: This is the 10th edition of 'Public Relations: Strategies and Tactics'.
  • Q: Is this book available in different formats? A: This specific listing is for the hardcover edition.
  • Q: Does the book include case studies or examples? A: Yes, the book includes references to landmark studies and practical examples of public relations techniques.
  • Q: Can this book be used for academic courses? A: Yes, it is widely used in academic courses related to public relations and communication.

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