Razrabotka strategii razvitiya proizvodstvennogo predpriyatiya: Teoriya i praktika (Russian Edition),Used

Razrabotka strategii razvitiya proizvodstvennogo predpriyatiya: Teoriya i praktika (Russian Edition),Used

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SKU: DADAX3659250708
Brand: LAP Lambert Academic Publishing
Condition: New
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Uskorenie izmeneniy v okruzhayushchey srede, poyavlenie novykh zaprosov i izmenenie pozitsii potrebitelya, vozrastanie konkurentsii za resursy, poyavlenie novykh vozmozhnostey dlya osushchestvleniya biznesa, razvitie informatsionnykh setey, delayushchikh vozmozhnym molnienosnoe rasprostranenie informatsii, izmenenie roli chelovecheskikh resursov, a takzhe ryad drugikh faktorov priveli k rezkomu vozrastaniyu znacheniya strategicheskogo upravleniya firmy. Strategiya predstavlyaet soboy nabor pravil, kotorymi rukovodstvuetsya organizatsiya pri prinyatii upravlencheskikh resheniy. Esli tseli organizatsii opredelyayut to, k chemu stremitsya organizatsiya, chto ona khochet poluchit' v rezul'tate svoey deyatel'nosti, to strategiya daet otvet na vopros, kakim sposobom, s pomoshch'yu kakikh deystviy organizatsiya sumeet dostich' svoikh tseley v usloviyakh izmenyayushchegosya i konkurentnogo okruzheniya. Vopros o razrabotke strategii razvitii yavlyaetsya aktual'nym bez isklyucheniya dlya vsekh kompaniy v rynochnoy ekonomike. V dannoy knige rassmotren protsess razrabotki strategii OOO XXI Vek odnogo iz krupneyshikh torgovoproizvodstvennykh kompaniy na regional'nom rynke proizvodstva produktov pitaniya.

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