Title
Redefining Global Strategy: Crossing Borders in a World Where Differences Still Matter,New
Delivery time: 8-12 business days (International)
Why do so many global strategies faildespite companies powerful brands and other bordercrossing advantages? Seduced by market size, the illusion of a borderless, flat world, and the allure of similarities, firms launch onesizefitsall strategies.But crossborder differences are larger than we often assume, explains Pankaj Ghemawat in Redefining Global Strategy. Most economic activityincluding direct investment, tourism, and communicationhappens locally, not internationally.In this semiglobalized world, onesizefitsall strategies dont stand a chance. Companies must instead reckon with crossborder differences. Ghemawat shows you howby providing tools for: Assessing the cultural, administrative, geographic, and economic differences between countries at the industry level and deciding which ones merit attention. Tracking the implications of particular bordercrossing moves for your companys ability to create value. Creating superior performance with strategies optimized for adaptation (adjusting to differences), aggregation (overcoming differences), and arbitrage (exploiting differences), and for compound objectives.Indepth examples reveal how companies such as Cemex, Toyota, Procter & Gamble, Tata Consultancy Services, IBM, and GE Healthcare have adroitly managed crossborder differencesas well as how other wellknown companies have failed at this challenge.Crucial for any business competing across borders, this book will transform the way you approach global strategy.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
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