Title
Rendite und Qualittswahrnehmung: Eine experimentelle Untersuchung zur Anlageberatung (Marketing und Neue Institutionenkonomik) (,Used
Delivery time: 8-12 business days (International)
Product Description Markus Zuber untersucht, inwieweit die Qualittswahrnehmung der Anlageberatung ex post durch die erzielte Rendite bestimmt wird und inwieweit Anlageberater hier durch gezielte Risikoaufklrung gegensteuern knnen. Es zeigt sich, dass die Qualittswahrnehmung der Anlageberatung vor allem bei Anlegern mit geringer Kompetenz im Bereich Kapitalanlage durch die erzielte Rendite beeinflusst wird. From the Back Cover Lassen sich Anleger bei der Wahrnehmung der Qualitt ex post sehr stark von der erzielten Rendite leiten, so kann dies fr Anbieter einer Anlageberatung ein Problem sein. Ist die Rendite gering, fllt die Qualittsbeurteilung der Kunden schlecht aus, auch wenn die Rendite auf die Entwicklung des Kapitalmarkts und nicht auf einen schlechten Rat des Anlageberaters zurckzufhren ist. Markus Zuber untersucht, inwieweit die Qualittswahrnehmung der Anlageberatung ex post durch die erzielte Rendite bestimmt wird und inwieweit Anlageberater hier durch gezielte Risikoaufklrung gegensteuern knnen. Zuerst werden Anlageberatung und Rendite aus institutionenkonomischer Sicht betrachtet. Anschlieend leitet der Autor ein Modell der Qualittswahrnehmung der Anlageberatung her, welches in einer experimentellen Untersuchung berprft wird. Es zeigt sich, dass die Qualittswahrnehmung der Anlageberatung vor allem bei Anlegern mit geringer Kompetenz im Bereich Kapitalanlage durch die erzielte Rendite beeinflusst wird. About the Author Dr. Markus Zuber ist wissenschaftlicher Mitarbeiter von Prof. Dr. Klaus Peter Kaas an der Professur fr Marketing I der Universitt Frankfurt a.M.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.