Rethinking The Sales Force: Redefining Selling To Create And Capture Customer Value-used

Rethinking The Sales Force: Redefining Selling To Create And Capture Customer Value-used

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SKU: SONG0071342532
UPC: 639785308034
Brand: Mcgraw-Hill Education
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In Today'S Markets, Success No Longer Depends On Communicating The Value Of Products Or Services. It Rests On The Crucial Ability To Create Value For Customers. Sales Forces Need To Retool Current Strategies By Recognizing The Customer'S Dominant Power In Today'S Economy And What That Means For Those Who Sell. Capitalizing On Research Into The Practices Of Cutting Edge Companies, The Authorsshow How The Successful Sales Force Breaks Away From Traditional Thinking And Transforms Themselves Into Complex Business Processes With Multiple Sales Approaches And Selling Mdoels That Meet The Demands Of Today'S Sophisticated Customers.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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