Rock And Roll Fantasy?: The Reality Of Going From Garage Band To Superstardom (Springerbriefs In Business, 35),Used

Rock And Roll Fantasy?: The Reality Of Going From Garage Band To Superstardom (Springerbriefs In Business, 35),Used

SKU: SONG1461458994
Categories : Business & Money
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We are in an era where developments in both technology and musical style have coalesced to produce the greatest period of change in the music industry since the invention of recorded sound. Globalization, the Internet, and digital technology are now opening up possibilities for more artists to be innovative and financially successful. But new music requires new ways of doing business. For more artists to be better off requires new business models to replace those that dominated the 20th century. Integrating insights from economics, management, and intellectual property law, the author explores the dynamics of entrepreneurship and innovation in the music industry, and offers such provocative assessments as these: The Beatles might never have broken up if they had the kind of twotier contracts as band members and as solo artists that are common in the music industry today. Buddy Holly would likely have avoided his tragic death in a plane crash at age 22 if his 1959 tour had been sponsored by a company like Coca Cola because todays corporatized tours are vastly better financed and organized than the haphazard efforts of the 1950s. The economic value of albums by the likes of Elvis and Michael Jackson has risen significantly since their deaths the ironic byproduct of the way their behavior tarnished their own brands while they were alive. Diana Ross might never have quit The Supremes if she had known that onethird of the artists in the 1960s who quit the group had charting careers of only one year. Thomas Edisons invention of the phonograph led to the modern record industry, but he is really the godfather of computer programs like Garageband which have created home recording studios.The collapse of the Soviet Union threatened the sound of rock and roll but an American entrepreneur saved the day.

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We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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