Title
Search Marketing: A Strategic Approach to SEO and SEM,New
Delivery time: 8-12 business days (International)
Increase the power of your marketing budget and enhance customer reach by using the fundamentals of search marketing, SEO and SEM.Marketers need to know what their target audience is looking for, where they are looking for it and what they are clicking on. As the digital marketing landscape continues to evolve, this work gets more technical and, for those without formal training, time consuming. Discover how to approach search like a digital marketing strategist by reading this book from marketing strategist and search expert Kelly Cutler.Search Marketing offers insights into highlevel strategy and the indepth application of search. Designed to help marketers and businesses leaders get more from this essential digital marketing tactic, the book dives into what marketers can do today to help their companies take a more controlled and strategic approach to SEO and SEM.The book dives into strategies for driving qualified traffic, measuring the success and functionality of SEO, SEM campaigns and advanced techniques for campaign optimization. Readers will walk away knowing how to take a more informed approach to the business they bring from sites like Google and Bing, while gaining the insight necessary to effectively oversee and manage SEO, SEM and web analytics on a strategic level.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Related Products
You may also like
Frequently Asked Questions
- Q: What is the main focus of 'Search Marketing: A Strategic Approach to SEO and SEM'? A: The book primarily focuses on enhancing search marketing efforts through both SEO and SEM strategies, providing insights into effective tactics for increasing online visibility and business growth.
- Q: Who is the author of this book? A: The author of 'Search Marketing: A Strategic Approach to SEO and SEM' is Kelly Cutler, a digital marketing expert and educator.
- Q: What can I expect to learn from this book? A: Readers can expect to learn fundamental and advanced search marketing techniques, including how to measure the success of SEO and SEM campaigns and optimize campaigns for better results.
- Q: Is this book suitable for beginners in digital marketing? A: Yes, the book is designed to cater to both beginners and experienced marketers, offering insights into high-level fundamentals as well as advanced applications.
- Q: What is the publication date of this book? A: The book 'Search Marketing: A Strategic Approach to SEO and SEM' is set to be published on December 26, 2023.
- Q: How many pages does this book contain? A: The book contains a total of 312 pages.
- Q: What is the binding type of this book? A: The book is available in paperback binding.
- Q: Can this book help improve my company's online visibility? A: Yes, the book provides strategies and techniques aimed at increasing visibility and driving qualified traffic to your business through effective search marketing.
- Q: Is this book a good resource for business leaders? A: Absolutely, the book is designed to help marketers and business leaders take a strategic approach to SEO and SEM, making it a valuable resource for decision-makers.
- Q: What edition of the book is available? A: The available edition of the book is the first edition.